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Program Policies

Last Updated: June 7, 2026

Publisher Program Policies

These policies are designed to ensure a healthy digital advertising ecosystem for publishers, advertisers, and users. By participating in the TOKANO Native Ad Network, you agree to comply with these policies. Violations may result in ad serving restrictions, account suspension, or termination.

All publishers must read and understand these policies before applying.

Content Policies

Your website content must comply with the following standards. We review all sites before approval and conduct periodic re-reviews.

Illegal Content

We do not allow content that is illegal, promotes illegal activity, or infringes on the legal rights of others. This includes copyright infringement, counterfeit products, and facilitating unlawful behavior.

Dangerous or Derogatory Content

Content that incites hatred, promotes discrimination, harasses individuals or groups, threatens harm, or exploits others through extortion is strictly prohibited.

Misleading Content

Content that misrepresents information about the publisher, falsely implies affiliation with another entity, makes demonstrably false claims, or uses deceptive practices to trick users.

Sexually Explicit Content

Adult content, sexually explicit material, non-consensual sexual themes, and promotion of compensated sexual acts are not allowed.

Shocking Content

Graphic or violent imagery, obscene language, depictions of torture, or promotion of dangerous behaviors are prohibited.

Weapons, Drugs & Gambling

Promotion or sale of firearms, explosives, alcohol, tobacco, recreational drugs, drug paraphernalia, or participation in online gambling is not permitted.

Unreliable Health Claims

Content that promotes harmful health claims, contradicts authoritative scientific consensus on major health crises, or promotes unapproved pharmaceuticals.

Traffic & Click Policies

Maintaining traffic integrity is essential for a fair advertising ecosystem.

Invalid Click Activity

Publishers must not click their own ads, use automated tools to generate clicks, or encourage others to click ads. This includes asking friends, family, or users to click ads. Google uses advanced systems to detect invalid clicks.

Fake Traffic Sources

Buying traffic from untrusted sources, using click exchange programs, or generating traffic through pop-ups and forced redirects is prohibited. Traffic must be organic and genuine.

Ad Placement Rules

Ads must not be placed too close to buttons or interactive elements to prevent accidental clicks. Do not hide ads, use misleading labels, or obscure content with ads. Ads must be clearly distinguishable as advertisements.

Ad Implementation Policies

Proper ad implementation ensures a good user experience and maintains advertiser trust.

Code Integrity

Do not modify, manipulate, or alter the ad code in any way. Concealing ad units, using hidden keywords, or manipulating ad targeting through iframes or other methods is prohibited.

Responsive Placement

On responsive websites, ensure ads do not overlap with content. Ad units must adapt properly to different screen sizes without causing layout issues.

Mobile Experience

Do not trigger ad clicks during user drag actions on mobile devices. Ensure ads do not interfere with normal mobile navigation or gestures.

Account & Publisher Conduct

Publishers must maintain honest and transparent practices.

Original Content

Your website must contain original, valuable content. Copied, scraped, or thin content that provides little value to users will result in rejection or suspension. AI-generated content is allowed only with human oversight and editorial review.

Required Pages

Your site must have: About Us, Privacy Policy, Contact Us, and Terms of Service pages. These pages must contain real, accurate information and be easily accessible.

Multiple Accounts

Each publisher may only have one account. Creating multiple accounts to circumvent policies or restrictions is prohibited.

Site Ownership

You must own or have explicit permission to monetize the websites you add to your account. Adding sites you do not control is a violation.

Policy Enforcement

We take policy violations seriously to protect all parties in our network.

Questions About Policies?

If you have questions about these policies or need clarification, contact us at support@tokanosystem.info.